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Oct 27, 2015 · Download this book. Principles of Marketing teaches the experience and process of actually doing marketing - not just the vocabulary. It carries five dominant themes throughout in order to expose students to marketing in today's environment: Service dominant logic, sustainability, ethics and social responsibility, global coverage, and metrics.

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Over 7,000 institutions using Bookshelf across 241 countries. Principles of Marketing 18th Edition is written by Philip Kotler; Gary Armstrong and published by Pearson. The Digital and eTextbook ISBNs for Principles of Marketing are 9780136646013, 0136646018 and the print ISBNs are 9780135766590, 0135766591. Save up to 80% versus print by going ... Download Principles of Marketing 16th Edition by Kotler Test Bank . Click the start the download Print ISBN: 9780135766606, 0135766605 eText ISBN: 9780136646013, 0136646018 email me at [email protected] to get the ebook pdf Jan 1, 2021 · Principles of Marketing 18th edition Paperback – January 1, 2021 by Gary Armstrong (Author) Philip Kotler (Author) (Author) 5.0 5.0 out of 5 stars 3 ratings

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